The Eatery - Sheraton, Frankfurt

B3 Designers transformed the interiors in a major refurbishment project across all F&B destinations, lobby, reception, and common spaces

The brief

As part of a major refurbishment project where the existing hotel was splitting into two brands – Sheraton and Marriott, our brief was to activate an under-utilised area in the to create a dynamic, centralised space that was common to both brands at this Airport property. 

The result

B3 Designers researched, conceptualised, designed, and brought to life The Eatery – a central, bold, compelling F&B concept that encompassed grab-and-go, a sit-down bar, a live kitchen, and lounge seating as well. We also developed the branding and food concept for this space. 

The Eatery - Sheraton, Frankfurt
Ceiling and Zoning

Sitting under a skylight, the central bar has been designed for flexibility, which was one of the key things our design needed to deliver. It is zoned out into a grab-and-go section, a small show kitchen at its core, and a sit-down bar area that can seat 30 guests. Its dark ceiling contrasts with the bright tones in the rest of the space.

The Eatery - Sheraton, Frankfurt
Bespoke Bar Design

The bar’s design is unusual in several ways – it has a surface-mounted imposing brass gantry around its perimeter which acts as storage for the bar itself, and also crucially, as a structure for lighting to be integrated. The bar is fronted by large porcelain tiles in vibrant turquoise, while the counter is topped with white quartz. 

Displays & Other Seating

The display vitrines are sunk into the counter, allowing for an uninterrupted view of the rest of the bar, and a more personal connection between guests and staff. Separate from the bar area is the laid-back sports bar with textured vinyl cladding the walls for a repeat-colour effect. The adjacent lounge area is designed with eclectic furniture in soft fabrics, leathers and velvets.

The Eatery - Sheraton, Frankfurt
The Eatery - Sheraton, Frankfurt

An animation of the space coming together.