When Americans David Lesniak and David Muniz moved to London, they felt that the indulgent cakes and tarts that they were used to were hard to come by, and promptly decided to rectify the situation themselves.
The Outsider Tart serves up just about any sugary treat you can think of, from brownies to biscuits, and already has a cult following.
The dark interior is as quirky as the cakes they bake, with the large arrow shaped light fixtures above the counter taking centre stage.
The ceiling also features prominently and looks like it has been lined with cake tins of various sizes. Rough wooden shelves line the walls and add a rustic touch to this contemporary space. Images via Weheart.