Tag Archives: TOPSHOP

14/10

Topman General Store

Topman General Store is the high street fashion powerhouse’s first standalone concept store, located in Shoreditch. Unlike the Topshop we’re used to, the interior is pared back and minimal, giving carefully curated collections from their ‘Design’ and ‘LTD’ ranges the opportunity to stand out. The store is curated by the brand’s design director Gordon Richardson and the creative director of b-store, Matthew Murphy.

The interior has an early 1900s sideshow Americana look and features seasonal collaborations, temporary installations in display cabinets, limited edition art prints and books. Exposed brick walls and grey painted walls  provide the perfect backdrop for the garments and artifacts on display. This rough, worn in, east end cool interior might just trick you into thinking that you have walked into an independent retailer.

(Images via weheart)

25/02

TOPSHOP's Pop up Lunch Box at London Fashion Week

TOPSHOP feeds London Fashion Week

Well there is no wastage from TOPSHOP for their excellent pop up lunch box at the London Fashion Week this year which was on from 20th to the 25th of February 2009. Fashion designers, journalist, photographers, general visitors, gate crashers and waif like models could que up to get simple refreshments in this excellent pop up fashion designers tuck shop.

The design created by TOPSHOP is the construction of a shed that you would find in any suburban garden. The shed is made up from recycled waste such as old doors, pieces of ply, corrugated metal, plastic, OSB (oriented strand board) some screws string and no doubt, double sided sticky tape. Signage was created from black spray applied through a cut stencil and randomly applied posters. An interesting combination of materials which is simple in design, fun, eclectic and echo’s the current trend to recycle, recycle, recycle.

As you can see from the photograph when we arrived rather parched and peckish, it was closed. Oh well at least it was something interesting to look at. If you like pop up things then check out our pop up cardboard cafe which we put on during the London Design Festival. The cafe was made from 8000 recyclable cardboard boxes, and we had cup cakes that we gave away.