Shoreditch | B3 Designers

14/10

Topman General Store

Topman General Store is the high street fashion powerhouse’s first standalone concept store, located in Shoreditch. Unlike the Topshop we’re used to, the interior is pared back and minimal, giving carefully curated collections from their ‘Design’ and ‘LTD’ ranges the opportunity to stand out. The store is curated by the brand’s design director Gordon Richardson and the creative director of b-store, Matthew Murphy.

The interior has an early 1900s sideshow Americana look and features seasonal collaborations, temporary installations in display cabinets, limited edition art prints and books. Exposed brick walls and grey painted walls provide the perfect backdrop for the garments and artifacts on display. This rough, worn in, east end cool interior might just trick you into thinking that you have walked into an independent retailer.

(Images via weheart)

22/10

Mother Advertising Agency, Shoreditch

Mother, a top British advertising agency based in London, have collaborated and carried out their work around a central table since 1996. Now a much larger company, the working concept has grown to fit the company’s success. Central to Chris Wilkinson Architects’ design of their new office in a 42,000ft² Shoreditch warehouse, is a staggering 250 feet long concrete table, for up to 200 people to pull up their wheely chairs to.

The inspiration for the concrete table was the iconic 1920’s Giacomo Matte-Trucco roof top race track for Fiat Lingotto in Turin. A 4.2m wide staircase leads up to and becomes the Agency’s feature worktable which cuts dynamically through the building to connect the floors.

50 light fixtures that each span 2.1m act as acoustic baffles over the enormous table. Covered with unique patterns of Marimekko fabric, selected from archive stock in its’ factory in Helsinki, and padded with 75mm of acoustic foam, the harsh acoustics of the factory space have been overcome.

With the rest of the office interior left tastefully neutral and pared-down – the striking fabrics of the lampshades really work hard to grab clients’ attention and draw them into the central space.

04/01

The Bridge Cafe

The Bridge Cafe, located along Shoreditch High Street, in London, is similar to taking a step back in time due to the Victorian interior design.

This small cafe has a retro feel to it due to the golden espresso cup dispenser, the old cash register and the old gramophone, which are to be found behind the counter.

Most of the walls at the top are covered in Kitsch prints and paintings that have been framed and placed strategically amongst the interior.

The colour theme throughout the interior is dark, including reds, golds and browns, which adds to the antiqued theme that this café hosts. The main materials used are wood and brass with additional feature items, including a pair of boxing gloves, bagpipes and leather straps with horse brass mounts.

Every detail of the interior has had considerate thought, the wood has a vast amount of carving to it with brass attached to complete the look. There are a few antique lamps located around the interior that bring an extra splash of colour.

The lighting at the back of Bridge Café is low hanging round lights, very similar to those that are on the wall in the main café, along with the antique Victorian styled hanging lights and fans that are in the centre.

As the interior of the Bridge Café is very small, it can seat up to 15 people, creating an intimate and romantic atmosphere for the customers.