Pantone Universe expanded their range of colorful, design-inspired products to now include accommodation. The Pantone Hotel opened just around the corner from Avenue Louise, a glamorous shopping and business district in Brussels. It combines a chic, colorful aesthetic with comfortable guest rooms. The project was a collaboration between Belgian interior designer Michel Penneman and Belgian architect Olivier Hannaert. They Hotel is designed so that each of the seven floors and 59 rooms are accented by different color palettes to complement guests’ emotions with distinctive hues – whether vivid or subdued.
The guest rooms are largely monochrome to provide a crisp canvas for saturated pops of vibrant color. Adding to the artistry, rooms feature photographic installations created by renowned Belgian photographer Victor Levy that include a spectrum of vibrant PANTONE Colors to create a unique ambiance in each room. Even the city is washed in color as sections of the windows are color tinted.