Raw Color’s first project 100%JUICE, presented during the Dutch Design Week 2007, demonstrated the power of natural color by extracting “natural ink” from vegetables. Now they have further developed the project into Raw Color No. 1, 2 and 3, which demonstrates their continued visual research on vegetables and examination of their internal structures. One of the results is a natural color map categorizing the diversity of vegetables by shades and families. Raw Color is a cooperation between designers Christoph Brach & Daniera ter Haar and demonstrates the often unnoticed beauty of our everyday veggies.
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